Starting a business is hard. Relly hard. Most (sucessfull) people don’t talk about this because they want to make money by teling you how easy it is to do the same as them. But it isn’t.
Maybe you’ve created an etsy shop, created a listing, and now nobody wnat’s to buy it. Thats the reallity for everyone who starts from scratch. Im in the beginning of my journey too, and I won’t tell you the “secret” of making thousands a month, because thet isn’t realistic for most of us, not in the beginning. So let’s do this togehter: Here are some tips for you to create and sell your first products, and what it needs in order for it to sell.
1. Choose the Right Digital Product
Pick a product that plays to your strengths and has demand. You can look up websites like erank or marmelade to find out what products sell good at the moment (for Etsy). You can do similar things for other platforms to, even if you have your own website. I made a list with 5 amazing digital & creative products wo can help you make a lot of money. You can find the list here:
Pro Tip: Focus on solving a specific problem for a specific audience. For me, Notion templates are the non plus ultra, because of many reasons: You can cover many niches, or rather, have many niches to choose from. Notion templates appear high-quality, which speaks volumes. They’re also easily customizable by the customer and easy to use. That’s the reason why I sell them too
2. Validate Your Idea Before You Build
You don’t want to create something nobody wants. Ways to validate:
- Ask your audience (socials, newsletter)
- Research forums (Reddit, Facebook groups, Quora)
- Check platforms like Etsy, Gumroad, or Creative Market for similar products
- Run a quick survey or start a waitlist
Pro Tip: Note specific keywords other sellers use in their titles. You’ll need them later when it comes to selling it on the platform like Etsy.
🛠️ 3. Create the Product
Use the right tools depending on the type:
- Ebooks/Guides: Google Docs, Canva, or Adobe InDesign
- Templates: Figma, Canva, Notion, Excel
- Courses: Loom, Teachable, Gumroad, Kajabi
- Printables: Canva, Affinity, Illustrator
Creating a good product can be really hard. Focus on high quallity and unique styles. If you’ve chosen Notion templates as your Product to go, you’ll have a good chance of high sales figures in the future. I’ve created a course where I explain how to create good Notion templates and market them without social media! Because marketing is where most people fail. Check it out if you want:
4. Set Up Your Sales System
You’ll need a platform to sell & deliver the product:
- Gumroad&Etsy – beginner-friendly, easy checkout, digital delivery
- Shopify – if you want to scale into ecommerce
- Payhip, Ko-fi, or Podia – also great for creators
Bonus: Create a simple landing page with the product benefits, previews, testimonials (if any), and FAQs.
5. Market Like Crazy
The product itself could be the best product on earth, but without good marketing, nobody would buy it: Why? Because nobody knows it exists. Nobody knows that they need THIS product. So tell people about your stuff, and why they need it. Tell them a story!
You have several options to do so, for example:
- Content marketing – teach or talk about the problem you solve (YouTube, TikTok, Instagram). With viral conent, you could receive a lot of new customers, but it is a lot of work until then…
- Email list – build it early, offer freebies or sneak peeks, collect Emails in return. This allows you to write emails to people who are interested in your nieche, because they wanted your freebie (which contains informations about solving a problem, containing your nieche) You can write about other problems, your products, sales and more and leads to repeating sales
- Social proof – testimonials, reviews, success stories. Focus on high quality, customer relationship and fast problem solving. It will show in your reviews.
- Launch strategy – build hype with countdowns, pre-orders, behind-the-scenes
- Marketing without Social-Media – You want to reach thousands of people within the first month? Without a thon of work and stress because of creating content or writing emails? I got you. this strategy works best for me, and I’ve reached over 6000 people in my first month, without being good at what I’ve done, and with a lot of need for improvement. Steal my strategy and take a look at my Notion creator course, where I’ll tell you how to create a good product, and market it without social media, on a SEO Platform.
6. Test, Tweak, Repeat
- Get feedback from early buyers
- A/B test your product page headlines, thumbnails, or pricing
- Don’t be afraid to iterate and relaunch with improvements
That’s it! I hope you found this post interesting and learned something. If you’d like more useful tips on making money online, starting a business, or selling digital products, feel free to subscribe to my newsletter and be the first to receive useful tips. You’ll also get a free checklist on how to improve your business in a few easy steps. Take a look here:
Leave a Reply